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Building with AI

13 AI Marketing Prompts for Midjourney

Elevate your brand with AI marketing prompts for Midjourney. Boost campaigns and digital presence through innovative content creation strategies.

April 3, 2025
AirOps Team

Midjourney has become a powerful tool for marketers looking to create stunning visuals for their campaigns. By using the right prompts, you can generate eye-catching images that align with your brand identity and marketing goals, helping you stand out in a crowded digital landscape.

AI marketing prompts for Midjourney are specific text instructions that guide the AI image generator to create visuals tailored for marketing purposes. These prompts typically include details about the desired style, mood, colors, and subject matter to ensure the generated images effectively communicate your brand message and appeal to your target audience. Well-crafted prompts can help you produce professional-quality visuals for social media posts, advertisements, product displays, and other marketing materials without needing extensive design skills or expensive photography.

What are the Best AI Marketing Prompts for Midjourney?

1. Brand Identity Visualization

The Prompt: "Professional photograph of [your product] displayed against a [color] background, brand colors [list your brand colors], [lighting style], high-resolution, commercial photography style"

When to Use It: When creating consistent product imagery that aligns with your brand identity for websites, social media, or advertisements.

Variations:

  • "Minimalist product showcase of [product] with [brand color] accents, studio lighting, clean background"
  • "Lifestyle image of [product] being used in [setting], natural lighting, soft focus background, brand colors subtly incorporated"

Additional Information Required: Your specific product details, exact brand colors (HEX codes work well), preferred lighting style (soft, dramatic, bright), and any specific angle or composition preferences.

2. Social Media Campaign Visual

The Prompt: "Instagram-ready square image of [subject] for [holiday/season/event] promotion, [mood] atmosphere, [style] aesthetic, optimized for social media, eye-catching colors"

When to Use It: When planning seasonal campaigns or special promotions that need visually appealing graphics to capture attention in social feeds.

Variations:

  • "Facebook cover image promoting [event/sale], featuring [key visual elements], engaging and shareable aesthetic"
  • "Pinterest-optimized vertical image showcasing [product/service] with [seasonal] elements, aspirational style"

Additional Information Required: The specific campaign theme, target platform dimensions, mood (joyful, elegant, energetic), and key visual elements to include.

3. Customer Persona Visualization

The Prompt: "Realistic portrait of [customer type] in [setting relevant to your business], [emotion] expression, [activity related to your product/service], natural lighting, authentic feel"

When to Use It: For marketing presentations, buyer persona documentation, or internal strategy sessions to visualize your target audience.

Variations:

  • "Group of diverse [customer types] interacting with [your product/service], candid style, authentic environment"
  • "Day-in-the-life sequence showing [customer type] using [your product] in various situations"

Additional Information Required: Detailed description of your customer persona (age, style, profession), relevant settings where they might use your product, and the emotion you want to convey.

4. Before-and-After Transformation

The Prompt: "Split image showing 'before' state of [problem your product solves] on left side and 'after' state [solution your product provides] on right side, clear contrast, professional lighting, [industry]-specific setting"

When to Use It: Perfect for demonstrating the value proposition of your product or service, especially for solutions that create visible changes.

Variations:

  • "Triptych showing problem, process, and solution for [customer pain point], educational style"
  • "Time-lapse style image showing progression from [before state] to [after state] with your [product] highlighted"

Additional Information Required: Clear description of the problem state, the solution state, and any specific visual cues that help communicate the transformation.

5. Infographic Style Data Visualization

The Prompt: "Modern infographic showing [data/statistics] about [topic relevant to your business], clean design, [brand colors], easy-to-read layout, professional business style, data visualization"

When to Use It: When sharing complex information, statistics, or processes in a visually engaging way for social media, presentations, or reports.

Variations:

  • "Comparison chart between [your product] and [competitor/alternative], highlighting key differences, clear visual hierarchy"
  • "Process flow diagram showing how [your service] works, step-by-step visualization"

Additional Information Required: The specific data points or information you want to visualize, preferred chart types, and any text that should appear in the image.

6. Seasonal Promotion Imagery

The Prompt: "Promotional image for [seasonal event] sale featuring [your product category], festive [holiday] elements subtly integrated, [brand colors], commercial quality, attention-grabbing composition"

When to Use It: When creating marketing materials for holiday sales, seasonal promotions, or time-limited offers.

Variations:

  • "Gift guide style image featuring [products] arranged for [holiday] shopping, aspirational yet attainable style"
  • "Countdown visual for [seasonal sale], excitement-building imagery, limited-time offer emphasis"

Additional Information Required: The specific season or holiday, promotion details, featured products, and the mood you want to convey (festive, urgent, exclusive).

7. Testimonial or Review Visualization

The Prompt: "Professional image for customer testimonial featuring [product] with space for quote overlay, trustworthy atmosphere, [positive emotion] conveyed, clean background with subtle brand elements"

When to Use It: When creating visuals to accompany customer testimonials for social proof on websites, social media, or email campaigns.

Variations:

  • "Before/after style image with space for customer quote about transformation results"
  • "Lifestyle image showing diverse customers using [product] with space for multiple review snippets"

Additional Information Required: Product details, the general sentiment of the testimonial, and any specific visual elements that relate to the customer's experience.

8. Product Feature Highlight

The Prompt: "Close-up detailed image of [specific feature] of [your product], technical precision, spotlight effect highlighting [feature], professional product photography style, clean background"

When to Use It: When emphasizing a particular feature or benefit of your product in technical marketing materials or educational content.

Variations:

  • "Exploded view of [product] showing internal components, technical illustration style, educational"
  • "Side-by-side comparison highlighting [feature] difference between basic and premium versions"

Additional Information Required: Specific feature details, technical specifications, and what aspect of the feature should be emphasized.

9. Event Promotion Visual

The Prompt: "Exciting promotional image for [event name], [event type] atmosphere, featuring [key visual elements], [brand colors], designed to drive registration, professional marketing quality"

When to Use It: When promoting webinars, conferences, workshops, or other events that need compelling visuals to drive registrations.

Variations:

  • "Speaker spotlight image for [event], professional headshot style with dynamic background"
  • "Virtual event promotional graphic with digital elements, engaging online experience suggested"

Additional Information Required: Event name, type, date, key speakers or attractions, and the primary emotion you want potential attendees to feel.

10. Email Header Image

The Prompt: "Wide rectangular email header image for [campaign name] newsletter, featuring [subject], [brand colors], clean design with space for headline text overlay, optimized for email viewing"

When to Use It: When creating visually appealing header images for email marketing campaigns that work well across devices.

Variations:

  • "Seasonal email header for [holiday] promotion, festive yet professional, brand-aligned"
  • "Welcome email header featuring [product/team/workspace], friendly and inviting atmosphere"

Additional Information Required: Email campaign purpose, dimensions (typically 600px wide), text that might overlay the image, and key visual elements to include.

11. Instructional or How-To Visual

The Prompt: "Step-by-step visual guide showing how to use [your product], clear instructional style, numbered steps, clean background, focus on user interaction, helpful and educational tone"

When to Use It: When creating educational content about your product or service for user guides, social media tutorials, or onboarding materials.

Variations:

  • "Explainer image showing [process] with annotations, educational style, clear visual hierarchy"
  • "Quick-start guide visual for [product] with simplified steps, beginner-friendly approach"

Additional Information Required: The specific process being explained, number of steps, and key actions that should be visualized at each step.

12. Value Proposition Visualization

The Prompt: "Conceptual image representing [your core value proposition], metaphorical elements showing [benefit], professional business style, aspirational yet clear, [brand colors], suitable for homepage hero image"

When to Use It: When you need to visually communicate your unique value proposition or core business benefit in an abstract or conceptual way.

Variations:

  • "Split image contrasting [problem] with [your solution], clear visual storytelling"
  • "Symbolic representation of [business benefit] using universally understood visual metaphors"

Additional Information Required: Your specific value proposition, key benefits, any metaphors or symbols that represent your solution, and intended placement of the image.

13. User-Generated Content Style

The Prompt: "Authentic-looking lifestyle image of person using [your product] in [realistic setting], candid style, natural lighting, slightly imperfect composition to appear user-generated, relatable and genuine feel"

When to Use It: When creating images that blend seamlessly with actual user-generated content for social media campaigns or testimonial sections.

Variations:

  • "Social media style flat-lay of [product] with complementary items, lifestyle context"
  • "Selfie-style image showing [product] being used, authentic facial expression, real-world setting"

Additional Information Required: Product details, typical usage environment, target customer type, and the specific "authentic" style you want to mimic.

Tips on How to Write AI Marketing Prompts for Midjourney

  1. Start with the end goal - Before writing your prompt, clarify what marketing purpose the image will serve and who will see it.
  2. Be specific about style - Include clear style references like "corporate photography," "hand-drawn illustration," or "minimalist design" to guide the aesthetic.
  3. Include brand elements - Always specify your brand colors, fonts, or visual identity elements to maintain consistency.
  4. Consider aspect ratios - Mention the intended platform (Instagram, website banner, email header) to get appropriate dimensions.
  5. Use artistic terminology - Terms like "composition," "foreground," "depth of field," and "lighting" help create more professional results.
  6. Reference familiar visual styles - Mentioning "magazine advertisement style" or "billboard design" gives Midjourney clear reference points.
  7. Balance detail and flexibility - Provide enough detail for accuracy but leave room for the AI to create something unexpected and creative.
  8. Test and iterate - Start with a basic prompt, then refine based on results, adding more specific details with each version.
  9. Save successful prompts - When you get a great result, save that prompt as a template for similar future needs.
  10. Include emotional cues - Words like "inspiring," "trustworthy," or "exciting" help set the emotional tone of the image.

How AirOps Aids Your Content Marketing & SEO

AirOps takes your AI-powered marketing to the next level by providing a structured environment for managing and optimizing your Midjourney prompts. Instead of starting from scratch each time, AirOps lets you store, categorize, and refine your most effective prompts, creating a valuable prompt library tailored to your specific marketing needs.

With AirOps, you can:

  • Organize your best-performing Midjourney prompts by campaign, channel, or marketing objective
  • Share prompt templates with team members to maintain visual consistency
  • Track which visual styles and prompt structures drive the best engagement
  • Quickly modify existing prompts rather than recreating them for each new campaign
  • Integrate your visual content strategy with your broader content marketing efforts

The platform makes it easy for marketing teams to collaborate on visual content creation, even without extensive design experience. By providing a systematic approach to prompt management, AirOps helps ensure your visual marketing maintains consistent quality and brand alignment across all channels.

Ready to transform your marketing visual creation process? Visit AirOps today and discover how our platform can help you create stunning, on-brand visuals more efficiently than ever before. Start turning your marketing vision into compelling visual content with just a few clicks!

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