Become an AI marketing expert in 4-weeks
Join 35 SEO and content leaders who will walk away with 3 custom built workflows, private Q&As with the best in the industry, and 10+ hours saved a week with automation.

















We’ll teach you how to engineer, deploy, and scale AI workflows that like teams like Descript, Bilt, and Ramp use to double your impact at work.
Previous Cohort Workflows
Learn The New AI Playbook
The industry is shifting fast. 82% of teams struggle with AI quality, 44% are blocked by skill gaps, and 63% are already moving budgets toward AI expertise.
Workflows Win. Hacking Doesn’t.
In 2025, everyone is experimenting with AI. But only a few are turning it into scalable systems that drive real results.
Our customers aren’t just playing with prompts, they’re using engineered workflows to outrank giants like WebMD, improve tens of thousands of keywords, and add millions of visitors.
We’ll show you how to codify your expertise into AI-powered workflows that run while you sleep and build a career advantage that compounds every month.




What You'll Walk Out With
In just 5 hours a week across 4 weeks, you’ll:
Build 3 Custom AI Workflows that replace repetitive tasks and save you 10+ hours/week.
Learn to Communicate AI’s Impact to Leadership — turn your wins into promotions and new opportunities.
Get Personalized Feedback from expert builders who created systems for brands like Ramp, Descript, and Bilt.
Unlock Ongoing Growth with templates, resource hubs, and a private network of builders innovating in real time.

Future-Proof Your Skills Today
Every day, companies are reaching out to us to hire marketers and content engineers who can build and run AI workflows.
Demand for real-world AI skills is exploding faster than you can say "zero-click search" but the supply of content engineers is still tiny.
Upskill now, have fun while doing so, and you won’t just keep up, you’ll define the future of SEO and content.


Who is this for?
No previous AI or coding experience required.
& CMOs
You’ve got the budget and the goals, and you need a next-gen AI strategy to keep your brand relevant.
Marketers
You’ve been dabbling in AI. This is your chance to go all-in and create the impact you’ve been looking to make.
Leads
You want to enrich your content pipeline without sacrificing quality. Let’s replace “AI slop” with precise automations.
Steven Male
Built and sold his own marketing agency, had key growth roles at multiple acquired startups, and served on the board of Bobux.
He’s known for blending AI, automation, and empathy to create joyful marketing strategies that actually feel good.
Currently the Head of Marketing at AirOps, an AI platform empowering SEO and content teams.
Find out more on LinkedIn.


Cindy Ouyang
The go to expert on all things AI. Built hundreds of workflows for companies like HBR, Lightspeed, and more.
Known for being the first content engineer. Cindy is the resident AirOps expert, even for our internal team as they continue to push the edge of what's posible.
Currently the Applied AI Lead at AirOps, an AI platform empowering SEO and content teams.
Find out more on LinkedIn.
Certified AI Marketers
Meet the certified AI marketers combining deep marketing expertise with AI workflows to create an even larger impact.



What our attendees are saying

In just two weeks, I built a custom workflow that automates entity and semantic research, a process that previously took hours each week and required multiple tools.
The workflow has transformed how I can support editorial teams. I can now input dozens of article topics and instantly surface knowledge panel data, Top Stories snapshots, SERP insights, social trends, and audience pain points. It’s scalable and efficient, but more importantly, it delivers more in-depth data, enabling more comprehensive News SEO analysis and editorial recommendations.
What surprised me most was how quickly I went from idea to execution. The AirOps team was incredibly responsive and supportive. I can’t recommend AirOps enough. It’s a true game-changer for SEO and content teams.

I was so excited when I got accepted onto the AirOps AI cohort, and for good reason! We covered so much ground in 3 weeks, but thanks to the practical format of the sessions and the additional office hours, I managed to keep up.
What surprised me was how transformative this cohort would be. I’ve started a few marketing courses in the past and never finished them – either because I lost interest or they weren’t well-designed. However, I came away from the AirOps programme with a tonne of resources, new skills and a totally different mindset about the future of content marketing (plus a new job description to go with it).
I can’t thank the AirOps team enough (Steven, Cindy, Eoin and co.) for a truly incredible experience. I have so much more to learn, but I’ve got a great head start!

Joining the cohort was a game-changer.
Seeing what other industry experts were building and weaving their tactics into my own workflow supercharged the way I think about scaling content.

Participating in the cohort was a fantastic experience!
Having dedicated time and expert support throughout the cohort was critical. It gave me the structure and space I needed to not only learn the tool, but to start building with confidence.
I can already see that the workflows we built will save countless hours, but even more exciting is the realization that this is just the beginning.
The potential impact on both time savings and overall quality of work life is hard to quantify but it's huge.
I’m walking away from this experience not only more capable, but genuinely inspired by what’s ahead.

I joined the AirOps AI Marketing Cohort with a specific problem in mind: I needed a better way to scale content reviews without losing quality.
By the end of the program, I had a working workflow that automates reviews for content outlines and drafts—checking for technical accuracy, search intent coverage, and how well our product story is woven in.
I review over a dozen pieces a week, so this is going to save me hours and help speed up content production.
What surprised me most was how much nuance we were able to build into the workflows. I didn’t expect to be able to capture the complexity of our review process so precisely—but we did.
If you’re trying to bring AI into your marketing processes in a meaningful way, I’d definitely recommend this cohort.

I wish I had taken this course sooner.
The AirOps Cohort course is an unlock for any team investing in AI. It delivers in-depth content engineering training, hosts incredible guest speakers and turns you into a pro in just two weeks.
But what really set this course apart was the time investment from AirOps.
From comprehensive group sessions and 1:1 support, to providing detailed review on final projects, this team thoughtfully executed start to finish.
I'm now more confident in my content engineering, and saving upwards of 12 hours per week.
Easy decision to highly recommend.

The cohort really opened by eyes to what’s possible — not just on AirOps, but with AI in general.
Cindy and Steven pack a lot into the three-week program, covering every element of how to build effective workflows. The regular sessions - plus one-to-one support - make it easy to get comfortable on the platform very quickly. By the end of the cohort, I’d built several workflows that I was able to implement immediately, transforming our SEO strategy and saving hours each week.
I came away from the cohort with the understanding that, provided you have the right ideas and data, anything is possible on this platform. The only real limitation is your own creativity.

I absolutely love this course for a couple of wonderful reasons!
First off, the product becomes really easy to use after the initial crash course.
As an engineer, I spent over 5 hours building something before, but with AirOps, I was able to get the core functionality up and running in just an hour!
Secondly, I truly appreciate how the instructor didn’t focus on selling the product; instead, they really put themselves in my shoes. They provided fantastic support in architecting the right flow for my project.
I wholeheartedly recommend using this tool because it offers the flexibility I need to prototype exactly what I envision.

The AirOps Builder Cohort was a tremendous opportunity to get hands-on technical experience in a platform that is driving impact for our business every day.
The time with the AirOps team and the guest speakers was invaluable to developing my skills and learning about the future of SEO.

I had a lot of fun during this and learned soooo much.
I came in hoping to streamline a handful of time-consuming tasks that I had been patching together with custom GPTs and WOW: I left with something much more scalable and structured than I expected.
The biggest value for me was being able to build a research-to-publish pipeline that I would actually use in content creation.
From SERP analysis and social signals to structured content briefs and localized outputs, while also improving consistency and decision-making.
What surprised me most was how well the cohort helped me think in workflows, not just prompts.
It helped clarify where AI is actually useful, where human input still matters, and how to structure both. The UA-pairing technique, prompt debugging, and modular steps were standout takeaways.
I would definitely recommend AirOps and this cohort for teams looking to build scalable, strategic systems rather than just templates.

The AirOps cohort was amazing! It covered so much about the platform, and experiencing the lessons alongside others in the industry made it incredibly valuable. It sparked so many new ideas and inspiration for how to push AirOps uses to new heights,
I was pleasantly surprised by how in depth we went in such a short time, and the AirOps team did an amazing job of providing resources and supplementary material to extend the learning beyond the sessions.
I’m leaving the cohort not only with the confidence and skills to build new workflows, but a completely new perspective. I now see opportunities everywhere to translate day to day tasks (especially the tedious and mundane ones) into automations that will save so much time and improve how we work.
Ready to Build, Win, and Have Fun Creating?
Spots are going fast, apply to join the waitlist today! We'll be in touch within the next week.